Mum finds genius Black Friday hack - saves £197 on early BF deals

Mum finds genius Black Friday hack - saves £197 on early BF deals

Name: Cecile Blaireau

Age: 36

Living: Kent, UK

Occupation: Blogger & Content Creator

Total spend: £205.07

Total saving: £196.81

Total saving (%): 49% off


With hundreds of retailers releasing Black Friday deals right now, it’s deal hunting 101 to know when prices will be dropping, before deals sell-out.  

Cecile Blaireau from Kent has had a blinding Black Friday, a whole week before the official event takes place. Using this new Black Friday hack, the Mum of one saved £197 on 6 big brand fashion deals. 

Cecile spoke exclusively to LovetheSales.com, sharing her Black Friday money-saving story.


What Cecile bought

1. Jennifer Ouellette purple headscarf | Cecile spent £20.70, she saved £48.30 (70% off) through Jules B’s Black Friday sale

2. Skechers womens Summits trainers | Cecile spent £34.99, she saved £25 (42% off) through Get The Label’s Black Friday sale

3. Lunar GRS Capella mustard grab bag | Cecile spent £20, she saved £27.99 (58% off) through Charles Clinkards’ Black Friday sale

4. Dune London camel faux fur lined tote bag | Cecile spent £48, she saved £32 (40% off) through Dune London’s Black Friday sale

5. Joules Eve grey jacket | Cecile spent £44.97, she saved £54.98 (55% off) through Country House Outdoor’s Black Friday sale

6. Joules Kelly mid matt wellies | Cecile spent £36.41, she saved £8.54 (19% off) through Country House Outdoor’s Black Friday sale

36-year-old mum, Cecile said “This tool is my ultimate Black Friday stress-saver!”


“I shop on a lot of deal sites, I love browsing discounts before I buy. But when Black Friday rolls around, there’s just too many deals to shop and not enough time.”

“I’ve been shopping on LovetheSales.com for a while now. I got an email a few weeks back about a new Black Friday Price Drop Tool, so I had a quick look.” 

The LovetheSales.com Black Friday Price Drop Alert tool lets you shortlist millions of full price & sale price items from across the web, and then alerts you when shortlisted items drop in price, or even if it’s going out of stock.

“I must’ve spent an entire evening wishlisting all my favourite things I was looking at buying over the past few months. If I’m being honest, I wasn’t really hopeful that anything would happen, I actually forgot about it for a couple of days.”

“I got the first email alert that my Jennifer Ouellette purple headscarf had dropped in price by 70%, and I was blown away! I couldn’t believe it, I had been checking that scarf on and off for months now, waiting for it to come down in price from £70.”

“A few days later I got another Price Drop Alert for my Joules Eve jacket, which I wanted at the start of Autumn, it was £55 off in the Black Friday sales.”

“The alerts then came around like London buses. I got alerted that my super comfortable Summits Skechers had a Black Friday discount of £25, and the mustard grab bag I wanted from brand Lunar was now discounted by 58%.”

“I even got an alert that the Dune faux fur lined tote bag I’d been looking at got a £32 Black Friday discount, and better yet I nabbed the last one before it sold out.”

“I’ve been burned on previous Black Fridays with items I’ve wanted selling out, or not knowing where the deals were going to be. I literally thought this Black Friday I would be like a headless chicken, frantically checking my wishlist every minute to see if anything had dropped in price. Now I can sit back with a glass of wine, my slippers on and wait to see if anything else I shortlisted drops in price over Black Friday.”  

Sales expert Stuart McClure commented on the Black Friday Price Drop Alert tool

Stuart McClure, co-founder of LovetheSales.com commented on Cecile’s Black Friday savings. “82% of all products across the web will get a discount this Black Friday, even if you’re Mark Zuckerberg, you can’t keep track of all those deals. We’ve spent the previous 6 Black Friday’s perfecting a tool that does all the work for you! The average Black Friday shopper will cut their BF spend in half using this tool. It’s great to see mums like Cecile treating themselves already, and scooping up the millions of Black Friday price drops happening right now!”

Follow Cecile on Instagram to see more of her amazing Black Friday fashion finds.


LovetheSales.com is a global fashion marketplace. Tracking demand and sales data from over 10m global shoppers across 16,000 brands and retailers.

About the Author

Liam Solomon is Head of PR and Data Management at LovetheSales.com. Liam has over 7 years experience analysing exclusive retail data at LovetheSales.com and supplying press outlets with headline stories.

Keep up to date with the latest retail data from Liam and LovetheSales.com on Twitter, or keep in touch with all of Liam’s published stories on LinkedIn.

Contact: liam@lovethesales.com

Woman saves £500 on early Black Friday deals from ASOS, Puma and Michael Kors using this hidden sales site

Woman saves £500 on early Black Friday deals from ASOS, Puma and Michael Kors using this hidden sales site

Princess Diana influencing fashion searches by 511%

Princess Diana influencing fashion searches by 511%