Principles dresses sale

43 items

Up to 65% off Principles dresses at Love the Sales, with an average discount of 46%. Shop now for average savings of £30, compared to the usual cost of full-priced Principles dresses with an average RRP of £63. Principles brings a distinctly British sensibility to everyday dressing, where clean lines meet considered detail. The brand's approach to dresses balances timeless silhouettes with subtle contemporary touches think midi lengths in fluid jersey, tailored shirt styles, and easy wrap shapes that move between seasons. Fabrics lean towards natural fibres and refined synthetics chosen for their drape and longevity. At Love the Sales, Principles dresses offer accessible elegance without compromise, reflecting a design philosophy rooted in wearability and quiet confidence. These are pieces that understand the rhythm of modern wardrobes, where versatility matters as much as aesthetic.

Average Discount: 46%

Average Saving: £30

Average Price (RRP): £63

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